IGNOU - Diploma in Retailing (DIR)

The objective of the programme is to open a channel of admission for computing courses for students, who have done the 10+2 and are interested in taking computing as a career.

Ist year: Diploma in Retailing (DIR)

Course Code Course Title Credits
BRL-001 Overview of Retailing 4
BRL-002 Retail Marketing & Communication 4
BRL-003 Retail Management Perspective and Communication 4
BRL-004 Customer Service Management 4
BRLT-005 Internship and Viva-Voce 16

 


IInd year : Advanced Diploma in Retailing (ADIR)

Course Code Course Title
BRL-006 Merchandising-I Core Theory
BRL-007 RO and SM-I Core Theory
BRL-008 Human Relations Core Theory
BRL-009 Principles of Marketing Core Theory
BRL-010 ECO-01 Core Theory
BRL-011 BCOA-001 Core Theory On the Job Training +
BRLT-012

On the Job Training & Viva Voce Training



IIInd year : Bachelor of Business Administration in Retailing (BBA in Retailing)

Course Code Course Title
BRL-013 Merchandising-II Core Theory
BRL-014 RO and SM-II Core Theory
BRL-015 VM and SM Core Theory
BRL-016 Customer Value Management Core Theory
BRL-017 Organization Behavior Core Theory
BRL-018 IT Application in Retail Core Theory
BRLT-019 On the Job Training & Training Viva Voce


Medium : The Programme is offered in English Medium Only. However student can write assignments and term end examination in Hindi also.